London Writers' Salon

#160: Nicolas Cole — How to Balance Art and Business as a Writer: Ghostwriting, AI, Focus & Sustainable Success

Episode Summary

Nicolas Cole—digital writer, entrepreneur, and co-founder of Ship 30 for 30, Premium Ghostwriting Academy, Typeshare, and Write With AI—on building a portfolio of writing businesses, ghostwriting as a path for writers, and how to balance art and commerce.

Episode Notes

Nicolas Cole—digital writer, entrepreneur, and co-founder of Ship 30 for 30, Premium Ghostwriting Academy, Typeshare, and Write With AI—on building a portfolio of writing businesses, ghostwriting as a path for writers, and how to balance art and commerce.

We discuss:

How poetry kept him creatively grounded while building businesses
Why every piece of writing answers a question
Career paths to making money as a writer today
The power of ghostwriting for skill and income
How AI changes (and doesn’t change) the job of a writer
Building consistent writing systems and habits
How to focus when you have too many ideas + other mindset shifts to scale businesses and find creative clarity

About Nicolas Cole

Nicolas Cole is a digital writer, entrepreneur, and co-founder of Ship 30 for 30, Premium Ghostwriting Academy, Typeshare, and Write With AI. He first rose to prominence as the #1 most-read writer on Quora, later writing a popular column for Inc Magazine. He has ghostwritten for hundreds of entrepreneurs, artists, and authors, and is the author of The Art & Business of Online Writing and The Art & Business of Ghostwriting. Today, he helps writers build sustainable careers by mastering both the art and the business of writing.

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