London Writers' Salon

#24: Steph Smith - Beyond Blogging: Self-Publishing, Creating Content & Selling with Heart

Episode Summary

Writer, growth marketer and independent creative Steph Smith on launching side projects quickly, how she evolved her blog (400k readers) into a book, and how she self-published her book on Gumroad and made $40k in the first week, why she’s experimenting with pricing and selling with heart.

Episode Notes

Steph has used her blog (stephsmith.io) to explore everything she's interested in – from learning to write with confidence to Antifragility at work to her favourite destinations as a digital nomad. She also publicly tracks the books she's reading, her personal goals and monthly income. It's also where she launches side projects like Make Yourself Great Again and Eunoia (words that don't translate). We talk to Steph about  launching side projects quickly, how she evolved her blog (400k readers) into a book, self-publishing her book on Gumroad and making $40k in the first week and why she’s experimenting with pricing and how she sells with heart.

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ABOUT STEPH SMITH

Steph Smith is a growth marketer, writer, and indie maker. Steph left consulting and a 2+ hour commute to redesign her life. Since then she's set up a blog read by 400k+ readers, wrote a book, Doing Content Right, that sold $40k and over 1500 copies within a few weeks of launch. She learned to code with a $20 course, and created products like Make Yourself Great Again that hit #1 on Product Hunt, and led to a nomination for Maker of the Year. She also works for the Hustle (you may know them for running one of the largest newsletters in the world), leading Trends.

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RESOURCES AND LINKS:

For show notes, transcripts and to attend our live podcasts visit: podcast.londonwriterssalon.com

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Follow Steph online:

Twitter: @stephsmithio

Steph’s Book: Doing Content Right,

Steph’s Side Projects: Make Yourself Great Again , Eunoia, Make Yourself Great Again

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